Which data-protection law applies to us in the UAE?

Onshore, the federal PDPL (Federal Decree-Law 45 of 2021). Inside DIFC or ADGM, the zone GDPR-aligned law applies instead. Sheba scopes every deployment to the regime that actually governs your entity — compliance-ready by design; there is no PDPL certification to claim.

Is WhatsApp allowed for business in the UAE?

Yes. Text and business messaging on WhatsApp are lawful — the TDRA restriction covers voice and video calling over unlicensed apps, not chat. Business-initiated marketing messages need the recipient's prior consent and an opt-out, which ChatSheba's flows handle.

Our customers write in six languages. Can one AI agent cover that?

ChatSheba supports Arabic and its dialects alongside multiple languages. We identify the required languages and test examples of your customers’ enquiries; performance may vary by language and task.

What does it cost in the UAE?

Public pricing, in USD: $99, $299, or $499 per month by message volume, plus a custom Enterprise tier. The dirham's dollar peg keeps the figures clean. The full table is on the pricing page.

AI customer support for UAE businesses.

We target the needs of businesses and institutions in the UAE with Sheba products and systems. Our current deployment experience is in Yemen; fit for this market is assessed with each client according to language, channels, data and operating requirements.

Needs we assess with each business

Around 88% of UAE residents are expatriates. Support here was never a single-language problem — a Dubai retailer answers Arabic, English, Hindi, and Tagalog before lunch. And those conversations happen on WhatsApp, not email.

WhatsApp is the Emirates' dominant business-messaging channel — text and business messaging are fully lawful (the TDRA restriction concerns voice calling, not chat).
A structurally multilingual market: 200+ nationalities means AI support has to read and answer across languages, not translate around them.
Working weeks are fragmented — federal Monday–Friday, private-sector patterns vary — so a shift schedule written for one of those patterns leaves the rest uncovered.

Three data regimes, one deployment posture

Onshore, the federal Personal Data Protection Law (Federal Decree-Law 45 of 2021) has applied since January 2022 under the UAE Data Office. Inside the financial free zones, DIFC and ADGM each run their own GDPR-aligned regimes. Sheba scopes each deployment to the regime that actually governs it.

Federal PDPL in force since January 2022 — the Executive Regulations are still pending, so the honest posture is compliance-readiness, not certification. That is how we build.
DIFC (Data Protection Law No. 5 of 2020) and ADGM (Data Protection Regulations 2021) apply their own GDPR-modelled rules inside those zones — free-zone deployments get scoped to the zone regime.
Business-initiated marketing messages require prior consent with an opt-out under TDRA policy — ChatSheba's consent flows and opt-out logging are built for it.

Security and data boundaries

Industries we aim to serve in the UAE

Areas whose needs can be assessed using our industry experience in Yemen. Their inclusion here does not indicate current clients or deployments in this market.

Deployment paths

We begin by reviewing the client’s needs, channels, systems and data. ChatSheba may suit customer service, or a custom system may address a specific need; integration, operation and cost are defined before implementation.

Part of 30+ production deployments across 14+ industries.

See ChatSheba See the deployment patterns

FAQ

Common questions

Talk to Sheba about your UAE operation.

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